7th July 2025

The Fairer Finance Trust in Private Medical Insurance Index - Spring 2025

Trust has fallen in the Private Medical Insurance (PMI) market for the first time since Fairer Finance started tracking customer opinions.

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25th June 2025

The Fairer Finance Trust in Banking Index - Spring 2025 Update

Trust rises again across all five banking sectors, with very similar rises in each sector. This continues the long term trend of rising trust in banking sectors since we started the survey in Spring 2015. The average trust score in banking sectors has risen 54% over the past 10 years. 

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24th June 2025

Making an impact: 5 ways to make your message stick

How can you encourage customers to engage with your communications?

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12th June 2025

The EEA: Raising the bar on accessibility

What does the incoming European Accessibility Act mean for UK providers?

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2nd June 2025

The Fairer Finance Trust in Insurance Index - Spring 2025

Trust in insurance has declined to levels last seen in Autumn 2021. Our research suggests that customer perceptions of value for money in insurance are contributing to falling trust levels.

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23rd May 2025

Is One Price Fair for All? Rethinking Funeral Plan Pricing

Despite wide regional differences in funeral costs, most prepaid funeral plan providers still charge a flat fee nationwide. In this article I explore whether that approach can truly deliver fair value under the FCA’s Consumer Duty.

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1st May 2025

How firms can stop reinforcing that financial services 'aren’t for me'

When consumers disengage, there are often long-lasting consequences for their financial well-being. How can firms enable low-confidence consumers to re-engage with the financial services market?

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28th April 2025

Time to bulldoze the FCA's disclosure rules?

What information must firms disclose to consumers? And how should they disclose that information?

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18th February 2025

A Calculated Look at Pensions: Comparing Pension Calculators

Planning for retirement is challenging for consumers, especially when figuring out how much they’re going to need to save. I myself find it very hard to work out whether I am saving enough for my retirement and how much I will need and I’m not alone.

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13th February 2025

How Needs-Based Segmentation Simplifies Insurance Decisions

How can insurers deploy needs-based segmentation to improve purchase journeys?

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7th February 2025

How can pet insurers improve customer understanding of cover and exclusions for bilateral conditions?

Bilateral conditions are a source of customer complaints in pet insurance. While the subject can be fairly complicated, there's more that insurers can do to help customers understand the potential exclusions.

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17th January 2025

The deregulation agenda is building momentum - it's time for the consumer lobby to make its voice heard

The Government is pushing a deregulation agenda which could be damaging for consumers as well as harming their own ambitions to stimulate growth

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