Saga offers a range of services to the Over 50s market. These are both financial, such as insurance and ISAs, and also non-financial, such as legal and care services (for example, SOS alarms for the elderly).
It also acts as a travel agent, booking cruises and tour holidays for Over 50s. Saga is listed on the London Stock Exchange.
Trust and happiness amongst Saga customers is higher than most other brands. The company qualifies for a Gold Fairer Finance Ribbon in home insurance and travel insurance.
It also receives a Silver Ribbon for its car insurance.