Our ratings are designed to help customers make more informed decisions, but they should not be taken as recommendations or advice. Every customer has different needs, and our ratings are simply designed as a short cut to help consumers make sense of the complex world of financial products.

These are our customer experience ratings from our Autumn 2026 batch, published 25 September 2026.

Fairer Finance Customer Experience Ratings from the Autumn 2026 batch, published 25 September 2026.
Brand
Customer happiness score
Customer trust score
Complaints
Transparency
Overall
RSPCA 65% 67% 82% 82% 74%
Royal Kennel Club 70% 68% 73% 79% 72%
PDSA 63% 64% 82% 78% 72%
John Lewis 60% 63% 82% 80% 72%
Animal Friends 59% 55% 82% 89% 71%
Churchill 70% 66% 69% 80% 71%
Argos 60% 57% 82% 82% 70%
Tesco Insurance 57% 55% 82% 86% 70%
Sainsbury's 59% 58% 82% 80% 70%
Petplan 64% 63% 71% 80% 69%
Asda Money 58% 59% 77% 83% 69%
Pet Protect 62% 56% 82% 75% 69%
Co-operative Insurance 57% 56% 77% 84% 68%
Direct Line 60% 61% 69% 82% 68%
Marks & Spencer 52% 52% 82% 82% 67%
Agria Pet Insurance 63% 57% 73% 75% 67%
Vetsure 60% 55% 86% 66% 67%
Petgevity 57% 52% 77% 80% 66%
Everypaw 54% 49% 82% 77% 66%
British Pet Insurance Services 66% 63% 64% 66% 65%
LV= 58% 57% 64% 78% 64%
Healthy Pets Insurance 55% 51% 77% 74% 64%
Admiral 61% 61% 63% 71% 64%
More Than 59% 61% 63% 73% 64%
ManyPets 59% 53% 57% 81% 63%
Perfect Pet Insurance 53% 45% 78% 73% 62%
Napo 59% 53% 66% 72% 62%
Purely Pets 55% 53% 61% 78% 62%
Waggel 52% 52% 56% 79% 60%

Customer experience ratings from our Autumn 2026 batch, published 25 September 2026